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DECKERS OUTDOOR CORP (DECK)·Q2 2026 Earnings Summary

Executive Summary

  • Q2 FY26 delivered solid growth and beats: revenue rose 9.1% to $1.43B and diluted EPS increased 14% to $1.82, both above S&P Global consensus; EBITDA also exceeded estimates, with gross margin up 30 bps YoY to 56.2% . Actual vs S&P Global consensus: Revenue $1.4308B vs $1.4183B*, EPS $1.82 vs $1.584*; EBITDA $346.3M vs $309.4M* (beats) (values from S&P Global)*.
  • Mix and geography: Wholesale +13.4% to $1.036B, DTC -0.8% to $394.6M (DTC comps -2.9%); International +29.3% to $591.3M vs Domestic -1.7% to $839.5M, reflecting earlier shipments and stronger ex-U.S. demand .
  • FY26 guidance reinstated: Net sales ~$5.35B; GM ~56%; SG&A ~34.5% of sales; Op margin ~21.5%; tax ~23%; EPS $6.30–$6.39. HOKA +low-teens; UGG +low-to-mid-single-digits .
  • Tariff headwinds: unmitigated FY26 impact now ~+$150M; mitigation expected at ~$75–$95M via strategic pricing and factory cost sharing. Q2 gross margin benefited from timing (price increases ahead of full tariff burden); back-half margins expected to face the tariff headwind .
  • Capital returns remain robust: 2.6M shares repurchased in Q2 for $282M at $109.31 avg; $2.2B remains under authorization .

What Went Well and What Went Wrong

  • What Went Well

    • Strong brand performance: HOKA +11.1% to $634.1M; UGG +10.1% to $759.6M; gross margin expanded 30 bps to 56.2% YoY . CEO: “HOKA and UGG again delivered double-digit growth…international momentum” .
    • International strength and wholesale execution: International +29.3% YoY; wholesale +13.4% with earlier shipments and EMEA warehousing transition benefits .
    • Pricing power holding: selective price increases effective July 1 with “no issues” in sell-through on key styles; DTC comps modestly down but improving sequentially; HOKA order book healthy .
  • What Went Wrong

    • U.S. macro/tariff pressure and channel mix: Domestic sales -1.7%; DTC -0.8% with DTC comps -2.9% as consumers favored multi-brand in-store shopping; back-half margin guided lower due to tariffs .
    • UGG DTC softness: UGG DTC -10% as wholesale in-stocks and earlier allocations pressured direct sales near-term .
    • Other brands decline: Other brands net sales -26.5% to $37.2M on Koolaburra phase-out, limiting portfolio contribution .

Financial Results

Headline metrics and trends

MetricQ2 2025Q1 2026Q2 2026
Revenue ($USD Billions)$1.311 $0.9645 $1.4308
Gross Margin (%)55.9% 55.8% 56.2%
Operating Income ($USD Millions)$305.1 $165.3 $326.5
Diluted EPS ($)$1.59 $0.93 $1.82

Actual vs S&P Global consensus (Q2 2026)

MetricActualS&P Global ConsensusSurprise
Revenue ($USD Billions)$1.4308 $1.41834*+$0.01246B (Beat)*
Diluted EPS ($)$1.82 $1.58413*+$0.236 (Beat)*
EBITDA ($USD Millions)$346.27 [functions.GetEstimates]$309.37*+$36.9M (Beat)*

Note: Asterisked consensus values from S&P Global.

Segment, channel, and geography (Q2 YoY)

CategoryQ2 2025Q2 2026
HOKA Net Sales ($M)$570.9 $634.1
UGG Net Sales ($M)$689.9 $759.6
Other Brands Net Sales ($M)$50.6 $37.2
Wholesale Net Sales ($M)$913.7 $1,036.0
DTC Net Sales ($M)$397.7 $394.6
DTC Comparable Sales (%)-2.9%
Domestic Net Sales ($M)$853.9 $839.5
International Net Sales ($M)$457.4 $591.3

Select KPIs

KPIQ2 2025Q2 2026
Cash & Equivalents ($B)$1.226 $1.414
Inventories ($B)$0.778 $0.836
Share Repurchases (Qtr)$282.0M; 2.6M shares; $109.31 avg price

Cross-checks: Q1 FY26 (for trend)

MetricQ1 2025Q1 2026
Revenue ($M)$825.3 $964.5
Gross Margin (%)56.9% 55.8%
HOKA Net Sales ($M)$545.2 $653.1
UGG Net Sales ($M)$223.0 $265.1

Guidance Changes

MetricPeriodPrevious GuidanceCurrent GuidanceChange
Net SalesFY 2026Not provided (Q1) ~$5.35B New
HOKA GrowthFY 2026Mid-teens framework pre-tariff (context) Low-teens % Lower vs framework
UGG GrowthFY 2026Mid-single-digits framework Low-to-mid-single-digits % In-line/slightly lower
Gross MarginFY 2026Decline vs FY25 (qualitative) ~56% Quantified
SG&A (% Sales)FY 2026Short-term ratio could rise ~34.5% Quantified
Operating MarginFY 2026Below FY25 (qualitative) ~21.5% Quantified
Tax RateFY 2026~23% New
Diluted EPSFY 2026$6.30–$6.39 New
Tariff Impact (gross)FY 2026Up to ~$150M–$185M (evolving) ~$150M (unmitigated); mitigation ~$75–$95M Updated quantified

Earnings Call Themes & Trends

TopicQ4 FY25 (Q-2)Q1 FY26 (Q-1)Q2 FY26 (Current)Trend
Tariffs & mitigationFlagged up to ~$150M gross impact; exploring pricing and factory cost sharing Estimated up to $185M gross if VN 20%; planned ~$75M mitigation; price hikes from July Unmitigated ~$150M; mitigation ~$75–$95M; Q2 margin helped by timing; back-half pressured Headwind persistent; mitigation refined
Channel mixStrategy to expand wholesale while building DTC; aim 50/50 long term Wholesale expansion to meet in-store try-on; DTC pressured near term Wholesale strength; DTC -10% at UGG; sequential DTC improvement; expect more DTC in Q3/Q4 Wholesale-led now; DTC recovery later
International vs U.S.Intl outpacing U.S. growth Intl up 50% in Q1; U.S. softer Intl +29.3% in Q2; U.S. cautious consumer Intl momentum intact
Pricing powerPremium positioning supports price; selective hikes planned July 1 price increases; no order book impact “No issues” post-price hikes; sell-through strong Resilient
Product roadmapBondi 9/Clifton 10 transitions; broader innovation Arahi 8, Mafate 5, Rocket X3 pipeline; healthy bookings More lower-profile options; Mach 7, Gaviota, Speedgoat updates; 2026 cadence improvements Continued innovation
Supply chain & logisticsLean inventory; manage scarcity EMEA 3PL transition drove earlier shipments EMEA warehouse transition led to pulled-forward UGG shipments Transition effects abating

Management Commentary

  • “Deckers delivered outstanding second quarter results ahead of our expectations on both the top and the bottom line... revenue growth of 9% and a 14% increase in diluted earnings per share” .
  • “Gross margin for the second quarter was 56.2%, up 30 basis points... better-than-expected gross margin... driven by favorable timing of tariff-related variables unique to the second quarter” .
  • “We now expect the unmitigated tariff impact on fiscal year 2026 to be approximately $150 million... mitigation efforts... offset approximately $75 to $95 million” .
  • “Wholesale strength was driven by strong demand... earlier demand as well as European shipments that were pulled forward related to our upcoming third-party warehouse transition” .
  • “Premium brands... we have not seen any issues [with] price increases... sell-throughs on key styles continue to be strong for both UGG and HOKA” .

Q&A Highlights

  • Guidance construction and cadence: Back half weighted with more pressure in Q3, stronger growth in Q4; cautious on U.S. consumer during holidays, but well-positioned if demand shows up .
  • DTC vs wholesale: Expect DTC improvement in Q3 and further in Q4; wholesale growth to slow over time as mix balances toward 50/50; near-term DTC pressured by broader wholesale availability and in-store try-on behavior .
  • Tariffs and margins: Tariff headwinds to drive back-half gross margin pressure and continue into FY27 if unchanged; Q2 margin benefited from timing (inventory and price actions) unlikely to repeat .
  • Pricing elasticity: Selective increases faced “no material decline in performance”; supports mitigation strategy .
  • HOKA product and order book: Healthy spring/summer 2026 order book; strong franchise updates (Clifton, Bondi, Arahi) and expansion into lower-profile offerings .

Estimates Context

  • Q2 FY26 vs S&P Global: Revenue $1.4308B vs $1.4183B*; EPS $1.82 vs $1.584*; EBITDA $346.3M vs $309.4M* — broad-based beats. Management’s FY26 EPS guide of $6.30–$6.39 implies sustained profitability despite tariff headwinds . Values with asterisk are from S&P Global.
  • Potential estimate revisions: Consensus likely moves up modestly on Q2 beats, but back-half margin headwinds and cautious U.S. consumer tone may cap FY26 EPS upward revisions; revenue guide ($5.35B) sets a new anchor for top line .

Key Takeaways for Investors

  • Quality beat with prudent FY26 guide: Q2 revenue/EPS/EBITDA beats alongside conservative back-half margin posture suggest durable demand with disciplined execution .
  • International and wholesale are carrying growth; DTC comp headwinds should abate into Q3/Q4; watch for sequential improvement .
  • Tariff risk quantified and partially mitigated; price power intact and factory cost sharing helps, but gross margin will be pressured in 2H and likely into early FY27 if tariffs persist .
  • HOKA/UGG engines remain healthy: double-digit brand growth, robust global order books, and a strong innovation pipeline (e.g., Mach, Gaviota, Speedgoat updates) support medium-term share gains .
  • Capital allocation supportive: substantial buyback authorization remaining ($2.2B) with ongoing repurchases provides downside support and EPS accretion .
  • Trading implications: Near term, guidance reinstatement and execution vs tariff headwinds are the catalysts; monitor holiday demand elasticity and DTC recovery cadence. Medium term, sustained international growth and product cycles remain the thesis drivers .

Appendices

Prior two quarters (context)

MetricQ4 2025Q1 2026
Revenue ($B)$1.022 $0.9645
Gross Margin (%)56.7% 55.8%
UGG Net Sales ($M)$374.3 $265.1
HOKA Net Sales ($M)$586.1 $653.1
Diluted EPS ($)$1.00 $0.93

Additional Q2 details and balance sheet

  • Cash/equivalents $1.414B; Inventories $835.6M; no debt .
  • Operating income $326.5M; “Total other income, net” ($15.8)M (income), tax expense $74.2M; net income $268.2M .

Footnote: Asterisked consensus values are from S&P Global.